Patch CEO Joins with Starbucks to Protest Fiscal Cliff

Campaign to to send a message to Washington with your cup of coffee: "Come together!"

Jon Brod, Patch's co-founder and CEO, published a blog in his local Georgetown Patch earlier today that was picked up by Huffington Post and is beginning to gain some momentum. The blog follows in its entirety.

As an organization, Patch is built on the idea of strengthening local communities and bringing democracy to life. Our network of websites delivers not only relevant, hyper-local information, but also amplifies the voices of our users. And with difficult choices facing our elected officials in the coming days and weeks, the need for citizens to speak up and be heard has never been greater.

It is why I am proud to announce that starting this week, Patch is partnering with Starbucks – another staple of the community – on its “Come Together” initiative. Just as Patch serves great content and Starbucks serves delicious coffee, we need Democrats and Republicans to join forces and serve meaningful solutions to the pending financial obstacles our country faces.

Through December 28, Starbucks is asking its store partners (employees) in the Washington D.C. area to write “Come Together” on their customers’ cups as a small gesture to celebrate the spirit that has always bridged the differences dividing us.

Patch will be supporting “Come Together” via a unique content experience on patch.com/fixthedebt, and will also be powering this effort through blog posts, social media, online and offline ads and other editorial content across many of our local sites. You can learn more at fixthedebt.org. The goal: to bring the message of collaboration from local communities to Washington and onto the national stage.

This initiative with Starbucks is just the first step in a marathon for both of our brands in serving the people of this country beyond local news and great coffee. Stay tuned for more in the future.

Should local residents take part in this "Come Together" campaign with area Starbucks? Give your opinion in the Comments.

Judi December 28, 2012 at 01:09 AM
If you read all the comments to Starbucks regarding this issue -- they are all negative! Everyone believes Starbucks' Charlie could help the economy by paying their employees more than minimum wage, and do something more with the $60-million he makes every year to improve well-being. That said, maybe Starbucks needs to add some "example" to their posted "come together".... Corporate today wants to pay minimum wages for maximum skills... a receptionist needs to know all Windows and MicroSoft programs, type at 60 WPM, answer 15 phone lines, act as security, be pleasant, and keep the lobby clean -- all for $8.50 per hour. Charlie - get a grip and get your millionaire friends to also get a grip! Come together? When.... after one gets off work from the 3rd job?
Judi December 28, 2012 at 01:18 AM
FIX THE DEBT.... Raise taxes for those making over $250K.... they have all the tax loopholes and rarely pay taxes anyway. They probably qualify for HUD or Section 8 housing by the time they do their paperwork! Cutting MediCare makes old folks think about dying early in order to avoid being unable to pay for the co-pay and/or supplement or ask their kids to loan them $250 per day if they need hospitalization. Americans need to start taking care of American taxpayers instead of subsdizing the rest of the world while our own elders suffer. And Congress, the Senate and all Federal employees need to join the rest of us who must use and NEED Social Security and MediCare, instead of sucking up taxes paying for their lifelong Federal Benefits. How in good conscience can our representatives vote on a system they don't have to belong to. They enjoy life-long FEDERAL BENEFITS... this is what needs to STOP.
Sudeep Johnson December 28, 2012 at 05:20 PM
The CEO of Starbucks seems to be using people's positive view of his 'brand' to persuade them into following his political views. I see this as massively unethical. If all lovers of favorite products blindly follow the lead of whatever the CEO has to say, we are heading into a world even more shallow and commercially drive n than ever.


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